In partnership with Google and Intel, Tag Heuer will be launching its first smartwatch on November 9th. Unlike the units from other makers like LG and Moto, this one will burn a hole in a lot of pockets with a US$1,800 price tag.
According to Sources, the smartwatch will closely resemble its black dial Carerra 1887 model.
Tag Heuer assured that it will have a 40-hour battery life, and with Intel’s involvement this could be the first Android smartwatch without ARM’s SOC. But many will ask the question- what’s the point of shelling out $1,800 for a wearable device whose planned obsolescence is probably two years at best?
As of now, Samsung, LG and Moto have released their variants of Android smartwatches which is priced well under US$200. But it would be a matter of time where many watch makers will step into the Android smartwatch business with variant models and price segments. Will this help Tag Heuer to get a lead over the Swiss watchmakers is something time will tell.